Let’s say you want to give your small business a mobile presence. You’d like to develop some mobile apps, but you don’t have the time, money, or technical skills to do it yourself, and you’re not too excited about the idea of paying a developer an armload to do it for you. Of course, on the other hand, you may be willing to pay a little more of a premium to have someone else do the work for you, work with you directly, and walk you through the process, customizing your app as you go.